The Emotional Spectrum: Moving Beyond Positive and Negative Labels
- Henrik Bustrup
- Nov 25, 2024
- 4 min read

Have you ever caught yourself labelling emotions as "good" or "bad"? Maybe you've felt proud of your joy but guilty about anger, or you've tried to suppress sadness because it felt too overwhelming. This common dichotomy - classifying emotions as either positive or negative - can limit our ability to understand and grow from our full emotional range.
But what if there’s a better way? What if we embraced all emotions as signals, each with its own story and purpose? Today, we explore the Emotional Spectrum - a transformative approach to emotional intelligence that moves beyond judgment and taps into the wisdom of every feeling.
Quick Self-Check
Pause for a moment and reflect:
When was the last time you labelled an emotion as "bad"?
How did you respond to that emotion?
How might viewing it differently have changed your experience or actions?
💡 Tip: Keep these reflections in mind as we journey through the emotional spectrum. You may uncover insights that reshape how you navigate your emotional world.
Why We Need a New Perspective on Emotions
The tendency to divide emotions into "good" and "bad" often leads to resistance or suppression. Sadness is something to avoid, anger feels like failure, and fear is seen as weakness. But what if these emotions are not obstacles, but allies?
Every emotion carries valuable information. They serve as inner signals, guiding us toward our needs, values, and boundaries. Reframing emotions as part of a spectrum rather than a binary can transform how we engage with them. Instead of rushing to label, suppress, or dismiss an emotion, we can learn to approach it with curiosity and compassion.
"Even a happy life cannot be without a measure of darkness, and the word 'happy' would lose its meaning if it were not balanced by sadness." - Carl Jung
Rethinking "Good" and "Bad" Emotions
When we stop labelling emotions as positive or negative, we open ourselves to their wisdom.
Take Sarah, a team leader, for example. She used to dread the anxiety she felt before a big presentation, labelling it as “bad” and trying to suppress it. After adopting a spectrum mindset, Sarah realised her anxiety was highlighting areas that needed more preparation. Instead of fighting it, she embraced it as a guide to fine-tune her work.
Here’s what some common emotions might be telling us:
Sadness: Signals a need to process loss or change.
Anger: Highlights a perceived injustice or boundary violation.
Fear: Brings awareness to potential risks and encourages protection.
Reframing emotions this way fosters emotional intelligence (EQ). Instead of pushing feelings away, we can ask, “What is this emotion trying to tell me?” This shift from judgment to curiosity empowers us to respond thoughtfully rather than react impulsively.

The Full Emotional Spectrum: A Map for Growth
Psychologist Dr. Robert Plutchik’s Wheel of Emotions provides a powerful tool for understanding our feelings. The wheel reveals the complexity of emotions, showing how each core feeling - like anger or joy - branches into subtler states such as irritation, resentment, or contentment.
Another insightful framework comes from Dan Newby, who views emotions as having a unique story, impulse, and purpose. With these tools, we can move beyond simplistic labels to uncover the deeper messages emotions carry.
Practical Exercise: Naming the Emotion
The next time you experience an intense feeling, try this step-by-step exercise:
Pause and Breathe: Give yourself a moment to step back and observe.
Notice Sensations: Where does the emotion sit in your body? Is it a tight chest, a flutter in your stomach, or tension in your jaw?
Name the Emotion: Use a tool like Plutchik’s Wheel to find the specific word that fits. Is it frustration, anticipation, or grief?
Get Curious: Ask yourself, “What is this emotion communicating to me?”
💡 Tip: Keep a journal to track these reflections. Over time, you’ll develop greater emotional literacy and self-awareness.
Real-World Impact
Let’s consider James, a senior manager, who introduced spectrum thinking to his team. By normalising emotions and moving away from “good” and “bad” labels, James noticed his team felt more comfortable sharing their challenges and celebrations. This openness led to better problem-solving and stronger relationships.
The takeaway? When we embrace the full spectrum of emotions, we unlock deeper self-awareness, compassion, and authentic connections - with ourselves and others.
"Owning our story can be hard but not nearly as difficult as spending our lives running from it." - Brené Brown
Continue Exploring
This post is part of a series exploring the power of emotions. Check out our previous blogs for deeper insights:
Looking Ahead
In our next post, "Emotional Regulation: Working with Your Inner Thermostat," we’ll explore practical strategies for managing emotions while honouring their wisdom. Stay tuned for tips on resilience and leadership!
Your Turn
How has shifting away from “good” and “bad” labels changed your relationship with emotions? Share your thoughts in the comments below or join the conversation on LinkedIn and Facebook.



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